DLLH1120 — Quản trị điểm đến du lịch
Course description
course “Qun tr score to du lch” is one in nhng course major management l hnh. with thi lng is 3 n v tn only, course ny will equip for student cc knowledge basic after :
- Cc khi nim basic, bn cht, importance and feature of score to du lch and c quan management score to (DMO) ;
- Cc knowledge basic about analysis, construct chin lc develop of one score to du lch nh analysis bi cnh, environment v m, analysis cnh tranh, way xc nh tm nhn, goal and cc gii php develop score to du lch ;
- Cc knowledge related to matters nh v and thng hiu score to du lch, phn on and select th university goal, marketing mix score to du lch.
- Cc content and method qun tr cht lng tri nghim of khch du lch at score to du lch; cc trend in qun tr score to du lch hin nay.
- Bn cnh, course cng focus for rn luyn cc skill analysis cc component of score to, analysis environment business, evaluate tnh sustainable of score to du lch, and use cc tool marketing. course cng ch trng capability automatic class, update knowledge, and sng create of learner.
Course requirements
regulation about condition final exam course
attendance score reach from 5 or higher (according to regulation shared of university)
way evaluate attendance score: see rubrics 1.
regulation about attend class (nu has)
- student/learner has responsibility attend fully cc session. in case absent class do reason force majeure then phi has paper t chng minh fully and hp l. each session vng mt will b deduct 1 score evaluate process.student vng qu 3 session d has reason hay Do not has reason u b consider as nh Do not complete course and phi ng k class li.
- student will is cng score for each ln pht biu construct lesson, can b p for score process and assignment score group.
- student Do not submit assignment group will receive score 0 (Do not) for assignment after cng. group student submit lesson tr will b deduct 1 score for each day submit late.
regulation about hnh vi in class (nu has)
- course is perform on principle respect learner and ngi dy. Mi hnh vi Do impact to process dy and class u b nghim cm.
- student phi i class ng gi regulation. student i tr qu 10 pht after khi lecture hour bt u will Do not is attend session.
- absolutely not Do not Do n, cause impact to ngi other in process class.
- absolutely not Do not is eat ung, nhai ko tall su, use cc equipment nh phone, my nghe nhc in lecture hour.
- computer xch tay, tablet only is perform for mc purpose note-taking lecture, calculate serve lecture, assignment, absolutely not Do not use for matters other.
11. THI score IU CHNH CNG (Syllabus Adjustment Time)
Thng nm 2024
Appendix 1: MA TRN exam
exam is create from ngn hng question exam (according to quyt nh hin hnh of Hiu trng). exam hin has hai dng owner yu: exam trc nghim and exam automatic lun (k c automatic lun kt hp trc nghim). exam is create from cc gi question, exam trc nghim has 40 gi, exam automatic lun s gi equal s question of. each question thuc gi is xc nh tng ng with one level receive thc according to thang Bloom.
each cu trc nghim s score 0,25. one question for exam automatic lun has more content, need tch bit ni dung and xc nh each content ng gp for CLO level no. each content has thang score nh nhau, 0,5 (big suitable with regulation about chm lesson).
Ma trn exam trc nghim final k
level: Do Khoa/Vin xc nh according to standard output.
content can is: chapter/lesson/owner...
each question has s score is 2 score.
Appendix 2: CÁC rubrics
Cc mu rubrics after y mang tnh guidance. with tng form check evaluate of course, Khoa/Vin construct cc rubrics tng ng nhm evaluate is standard output of course.
rubrics for evaluate attendance score
evaluate qua cc session seminar
Trng s in score course: 10%
Ghi ch: 10+: can see xt big cng score thng for score evaluate 40%.
Tiu ch evaluate participate tho lun:
rubrics for test nh k (trc nghim or automatic lun) and lesson exam final cng: according to ma trn exam (Appendix 1).
rubrics evaluate presentation group (trng s 20%)
Learning outcomes and assessment
system management training automatic evaluate level reach is CLO according to algorithm shared of university. standard output of course is student and university evaluate after final exam course.
Lecturers
- Assoc. Prof. Pham Truong Hoang
- Dr. Hoang Thi Thu Huong
- Dr. Nguyen Thi Quynh Trang
Teaching plan
Week 1
Week 2
Week 3
Learning resources
- 1 Giáo trình
- A Practical Guide to Tourism Destination Management — UNWTO, 2008
- 2 reference material
- Chin lc develop du lch Vit to nm 2030 — B Vn ha, Th thao and Du lch, 2020
- Chin lc marketing du lch Vit Nam to nm 2030 — B Vn ha, Th thao and Du lch, 2023
- Chin lc develop thng hiu du lch Vit Nam to nm 2025 — B Vn ha, Th thao and Du lch, direction to nm 2030, 2016
- The Competitive destination: A Sustainable tourism Perspective. Oxon — Ritchie, J. R. B & G. I. Crouch, UK: CABI Publishing, 2003