TMQT1145 — Quản trị tác nghiệp thương mại điện tử
Course description
E-commerce Operations Management is a compulsory course belonging to the body of knowledge of the E-commerce major. This course provides learners with knowledge and practice on the following main topics:
The e-commerce environment and competitive factors,
Assessing resources for implementing strategy under conditions of applying modern means.
Decisions on products and purchasing methods
Product quality management in e-commerce
Decisions on inventory in e-commerce,
Supply chain management in e-commerce,
Human resource management in the field of e-commerce
Customer relationship management implemented based on an information technology platform
Course requirements
Requirements for eligibility to sit the final course examination
Students are allowed to sit the end-of-term/final course examination if their attendance score (10%) reaches 5 points or above (on a 10-point scale).
Students must attend at least 80% of the class periods to be eligible to sit the final course examination
Class attendance regulations
Students/learners are responsible for fully attending all sessions. In case of absence due to force majeure, full and reasonable supporting documents must be provided. Students will receive bonus points for each constructive contribution to the lesson, which may compensate for the attendance score.
Students who do not take the individual test will receive a score of 0 (zero).
Students who do not submit the group assignment will receive a score of 0 (zero) for the final assignment. A group of students who submits the assignment late will be deducted 1 point for each day of late submission
Classroom behavior regulations
The course is conducted on the principle of respect for learners and instructors. Any behavior that affects the teaching and learning process is strictly prohibited.
Students must arrive at class on time. Students who are more than 10 minutes late after the class has started will not be allowed to attend the session.
Making noise that disturbs others during the learning process is strictly prohibited.
Eating, drinking, chewing gum, and using devices such as phones or music players during class time is strictly prohibited.
Laptops and tablets may only be used for the purpose of taking lecture notes and performing calculations in support of lectures and exercises; they must never be used for any other purpose
11. SYLLABUS ADJUSTMENT TIME
June 2024
APPENDIX 1
Section 7.2 Examination matrix
Format: Essay examination
Duration: 90 minutes
Number of questions: 05
The overall result is rounded to 0.5
Weight of the examination score in the course grade: 50%
APPENDIX 2
Section 7.3. Rubrics
Rubrics 1. Assessment of the attendance score
Weight in the course grade: 10%
Assessed through the seminar sessions
* Note: 10+ : may be considered for adding points to the 40% assessment score when the attendance score is 10.
Criteria for assessing discussion participation
Rubrics 2. Assessment of the group presentation assignment
Weight: 20% (the first component of the 40% assessment score)
Assessed through the result of the group assignment, with a mandatory presentation
Rubrics for assessing the group presentation (weight 20%)
Rubrics 3. Assessment of the mid-term examination
Weight: 20% (the second component of the 40% assessment score)
Examination format: Essay
Number of questions: 4 questions
Duration: 60 minutes
Learning outcomes and assessment
The training management system automatically assesses the level of CLO attainment according to the University's general algorithm. The course learning outcomes are assessed by students and the University after the final course examination.
Lecturers
- Dr. Tran Thi Phuong Mai
Teaching plan
Week 1
Week 2
Learning resources
- . E-business and E-commerce management: strategy — Dave Chaffey, implementation and practice, 2010
- . E-Commerce operations management — Marc J. Schniederjans, Qing Cao, 2sd edition. Scientific World Publisher, 2013
- . Operation management – Sustainability and Supply chain management — Jay Heizer, Barry Render, 11th global edition. Pearson. Chapter. 13: Page. 553-586, 2014
- . “Textbook of Production and Operations Management”. National Economics University Publishing House — Truong Doan The, Hanoi, 2007
- . International marketing and export management. Prentic Hall — Gerald Albaum, Edwin Duerr, 2011